Calculate shipping costs
Key factors: weight, dimensions (dimensional weight), distance, speed (express vs ground), insurance, package type, pickup vs drop-off, and carrier. Compare carriers for best rates.
DIM weight = (L × W × H) ÷ DIM factor (typically 5000 for cm). Carriers charge whichever is higher: actual or DIM weight. Light, bulky items are charged by DIM weight.
Negotiate volume discounts, use appropriate box sizes (avoid empty space), consider slower shipping options, use regional carriers for local delivery, and consolidate shipments when possible.
Free shipping increases conversion but affects margins. Options: build shipping into product price, offer free shipping above minimum order, or free shipping for members only. Test what works for your business.
Compare: rates (use shipping calculators), delivery times, reliability, tracking quality, pickup options, and customer service. Different carriers may be better for different destinations or package types.
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